Description

This package is suitable for brands that need an initial comparison between two different channel types, such as one social content channel combined with one search or native recommendation channel. The goal is not scale, but comparable channel feedback within a limited budget.
The campaign plan includes account structure suggestions for both channels, audience targeting logic for each, and separate budget suggestions. The native video portion provides two complete videos and two script directions, with final outputs formatted for the specifications of both channels. During the assessment, the measurement differences between the two channels are clarified so that the same set of metrics is not forced onto both sides. A 50% deposit is required, and the balance is paid after the creative and plan are delivered. The reference price range is €2,800–€3,800.